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Weekly news about the latest search engine changes, how to get high search engines rankings and tips and tricks for good web design and ethical search engine optimization.
How to become a trusted website to increase your search engine rankings
The authority of a website influences its position in the search results on Google and other search engines. If you want to see your website on Google's first result page, you have to make sure that search engines trust your site.
Tue, 07 Sep 2010 15:36:36 +0100
New Google patent: how to judge the value of a link
Google has been granted a new patent some days ago. The patent can give us further insight on how Google judges the influence of the links to your site on your Google rankings.
Tue, 31 Aug 2010 15:36:36 +0100
Six points: how to turn more of your website visitors into customers
Your website will only cost you money if your website visitors don't become customers of your company. For that reason, it is important that you get the basics right. Check the six points in this week's article to find out if your website turns enough visitors into customers.
Tue, 24 Aug 2010 15:36:36 +0100
How much money can you make with a single keyword?
Having high rankings for the right keywords will have a big impact on your revenue. In this article, you'll learn how to judge the financial value of your keywords. You might be surprised.
Tue, 17 Aug 2010 15:36:36 +0100
The SEO pyramid: do the right things
Get a solid foundation. The SEO pyramid shows you how to do the right things in the right order so that you get the best possible search engine rankings for your website.
Tue, 10 Aug 2010 15:36:36 +0100
Is Google going add their own links to your website content?
Is Google going to add their own links to your web pages? A new patent indicates that Google might plan to change your web page content.
Tue, 03 Aug 2010 15:36:36 +0100
How to prepare your website for the Yahoo-Bing change
Yahoo is starting to display Bing results on the search result pages. Bing results are going to deliver a lot of traffic in the near future. Is your website prepared for that change or will you lose a lot of visitors?
Tue, 27 Jul 2010 15:36:36 +0100
Does Google show the right Sitelinks type for your website?
When Google displays Sitelinks below your website listing in the search results, it's very likely that your website will get more clicks and more visitors. This week's article explains how to check your Sitelinks and how to make sure that Google displays the right Sitelinks for your website.
Tue, 20 Jul 2010 15:36:36 +0100
How to tell Google that your website is not about toads
You know what you sell and you know the topic of your website. Are you sure that Google puts your website in the right category? If your website is about shoes, Google still might think that it is about frogs and toads. How can you tell Google that your website is not about toads?
Tue, 13 Jul 2010 15:36:36 +0100
Six things that you should know about SEO
Most people know that being listed on Google's first result page will bring them a lot of targeted visitors and that they will get a lot of sales through that listing. However, you also have to know what to do if you want to get these results. This week's article shows you six things that you absolutely must know about SEO.
Tue, 06 Jul 2010 15:36:36 +0100
Official Google statement: 6 tips to get quality links
Last week, Google published an official statement about quality links and their effect on your website rankings. In the statement, Google wants to explain their viewpoint on earning quality links. This week's article contains six link building tips that Google endorses.
Tue, 29 Jun 2010 15:36:36 +0100
New Google patent: the reasonable surfer and your links
Last month, Google was granted a patent that states that the different links on a linking page have a different effect on the linked pages. How does this affect your website and what do you have to do to secure your rankings?
Tue, 22 Jun 2010 15:36:36 +0100
Google Caffeine is live: what you need to know
Last week, Google officially announced that their new web indexing system "Caffeine" is live on all Google pages. What does this mean for your website and do you have to change anything on your pages?
Tue, 15 Jun 2010 15:36:36 +0100
Five things you have to do to get high Google rankings
If you want to get high rankings on Google and other search engines, you must do the right things to succeed. You have to work on many different factors to make sure that your website performs better than the sites of your competitors. This week's article helps you to check the five most important points.
Tue, 08 Jun 2010 15:36:36 +0100
New data: how many clicks does the first result on Google get?
There's new data about the number of clicks that the first result on Google's result page gets. How does this affect your website and how can you judge the financial value of your rankings?
Tue, 01 Jun 2010 15:36:36 +0100
Six things you can do to remove bad press from the search results
No matter how good your company is, some people will always write something negative about your site, even if you tried your best to help them. What can you do if web pages with negative comments appear on Google's first result page for your company name?
Tue, 25 May 2010 15:36:36 +0100
Four reasons why Google might not use the anchor text in the links to your website
The anchor text of the links that point to your website is very important when it comes to getting high rankings on Google. Unfortunately, Google might not use the anchor text of all the links that point to your website. In this article, you'll learn how to find these links.
Tue, 18 May 2010 15:36:36 +0100
Mayday: how Google's May update will affect your long tail rankings
Google has introduced another algorithm update this month and many webmasters have seen a huge drop in traffic from Google for keyword phrases that are three or more keywords long (so called "long tail keywords"). How does this affect your website?
Tue, 11 May 2010 15:36:36 +0100
Eight things you can do to show search engines your most important pages
How can you get search engines to display the web pages with the best conversion rate in the search results and what can you do to to make sure that unwanted pages are not listed? This week's article explains eight things that you can to do show search engines your most important pages.
Tue, 04 May 2010 15:36:36 +0100
Four steps to great keywords (without keyword tools)
Most people use a keyword suggestion tool when they try to find new keywords for their campaigns. While keyword suggestion tools are good, they should not be the first step in your keyword research activities. This article helps you to find great keywords without using keyword tools.
Tue, 27 Apr 2010 15:36:36 +0100
The effect of latent semantic indexing (LSI) on your website rankings
Latent semantic indexing (LSI) is a technique that is used by all major search engines nowadays. Does your website take this into account? How does it influence the position of your web pages in Google's search results?
Tue, 20 Apr 2010 15:36:36 +0100
It's official: Google uses page speed as a ranking factor
Google has confirmed that they use page speed as a ranking factor. Will your website drop in Google's search results? What can you do you keep your website listed?
Tue, 13 Apr 2010 15:36:36 +0100
Should you buy links? Google's Matt Cutts made a new announcement.
Google's Matt Cutts recently made a new announcement about paid links. Buying links is a very hot and controversial topic among webmasters. Should you buy links to increase the position of your website on Google? Do paid links help your rankings? Are there any risks?
Tue, 06 Apr 2010 15:36:36 +0100
Pimp your links: how to improve your existing backlinks
Getting links to your website is one of the most important things that you have to do if you want to get high rankings on Google and other big search engines. Unfortunately, it is also one of the most difficult tasks. Do you make the most of your existing links? This week, we're going to pimp your links.
Tue, 30 Mar 2010 15:36:36 +0100
Official Google statements about ranking factors
Last week Google's Matt Cutts gave an interview in which he revealed some things that will help webmasters to better optimize their websites. In this article, you'll find the most important things that Matt Cutts said in the interview.
Tue, 23 Mar 2010 15:36:36 +0100
A new Google penalty? What can you do against it?
Webmasters in online forums reported an unusual Google behavior. New web pages of some sites are indexed with a longer delay. Is it a new Google penalty? Or is it just a bug that affects only certain websites?
Tue, 16 Mar 2010 15:36:36 +0100
Top 5 elements that you need for high rankings on Google
A small error in one search engine optimization factor can destroy your efforts in all other elements. When you optimize your website for search engines, you have to consider several different factors. In this article, you'll find the five most important factors that influence your Google rankings.
Tue, 09 Mar 2010 15:36:36 +0100
Is your website exploited by proxy hijackers?
Proxy hijacking still seems to be an issue on Google. Other websites might steal your website content and they can outrank your web pages on Google with the stolen content. Is your website affected? What can you do against these hijackers?
Tue, 02 Mar 2010 15:36:36 +0100
Double talk: do search engines understand your web pages?
Google does not list your web pages although you have a great site? This week's article lists 5 reasons why search engines won't list your website (solutions included).
Tue, 23 Feb 2010 15:36:36 +0100
Bing about web spam - Is your website considered spam?
All major search engines have special teams that try to eliminate web spam from their search result pages. Bing has just published an article about web spam. Is your website spam and are your rankings at risk?
Tue, 16 Feb 2010 15:36:36 +0100
Google AdWords: how to lower your costs while selling more
If you advertise your website on Google AdWords, chances are that you found out that you can spent a lot of money on AdWords without getting a lot in return. The reason why many people spend much more than they have to for their Google AdWords ads is that they use the wrong settings in their campaigns.
Tue, 09 Feb 2010 15:36:36 +0100
How to get your breadcrumbs on Google's result pages
Webmasters continue to see breadcrumbs on Google's result pages. What are breadcrumbs, for which websites does Google display them and how can you get Google to display breadcrumbs for your own website?
Tue, 02 Feb 2010 15:36:36 +0100
How do synonyms in Google results affect your rankings?
Google has announced a major change in the way that they handle search results by including synonyms for some words that may be used in queries. How does this affect the position of your web pages in Google's search results?
Tue, 26 Jan 2010 15:36:36 +0100
Official Google statement: how Google ranks tweets
How does Google rank tweets in the real-time results? The Google engineer who led Google's real-time search development shares some insights.
Tue, 19 Jan 2010 15:36:36 +0100
Study: does it pay to invest your time in long tail keywords?
How important are the long tail keywords in your search marketing campaign? Does it pay to invest your time in long tail keywords with little search volume? A new study has the answer.
Tue, 12 Jan 2010 15:36:36 +0100
How to get in Google's real-time results
Last month, Google started to display real-time results on the search engine result pages. How are these results calculated and how can you get in these results?
Tue, 05 Jan 2010 15:36:36 +0100
Solve the holiday jigsaw puzzle and the latest SEO news
Solve our holiday jigsaw puzzle online, get interesting 2009 statistics, learn about Google vs. Baidu and much more.
Tue, 29 Dec 2009 15:36:36 +0100
Will web page speed become a more important ranking factor?
Google's Matt Cutts recently suggested that the speed of a web page might become more important in Google's ranking algorithm. How will this affect your website and what can you do to improve the speed of your website?
Tue, 22 Dec 2009 15:36:36 +0100
Google patent: how Google deals with duplicate content
Google was granted a patent this month that explains how search engines can deal with duplicate content issues. Does your website hvae duplicate content problems?
Tue, 15 Dec 2009 15:36:36 +0100
Google Caffeine: how will it affect the rankings of your web pages?
Google's new Caffeine index is going to be released soon. What do you have to expect from this update and how will it affect the position of your web pages in Google?
Tue, 08 Dec 2009 15:36:36 +0100
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