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Do you have one of the following problems?

	You need more web site visitors and more sales.
	Your web site is not listed on Google's first result page.
	You want to lower your advertising costs.
	The per click prices are too high for your Google AdWords ads.
	Many web sites compete with your site.
	Your current Google AdWords campaigns have not been successful.

These problems have one thing in common: you can solve them at once with optimized AdWords ads! Succesful Marketing with Google AdWords

Google AdWords are small text ads that appear next to the search results on Google. In addition, these ads appear on many partner web sites, including NYTimes.com (The New York Times), Business.com, Weather.com, About.com, Lycos.com, iVillage.com newsletters and many more.

The Google Network is the largest online advertising network available, reaching over 80% of 30-day US Internet users.

Outperform your competition with secret tricks that Google doesn't tell you!

Because Google's AdWords program is so popular, the competition is fierce. It has become difficult to find affordable keywords and it has become even more difficult to write ads that return a positive ROI (return on investment).

Our new compendium Successful Advertising with Google AdWords shows you how to get new and targeted visitors while lowering your advertising costs.

We tell you how to find affordable keywords, how to write successful ads and how to increase the effectiveness of your AdWords ads. Click through rates of up to 6% are not unusual after reading the compendium.

Everything you need for your advertising success!

Successful Advertising with Google AdWords is the most comprehensive specialized book about Google AdWords that is currently available. Screenshots, tables and check lists help you to get quick results, lower advertising costs and more profit.

Among many other things, the book contains:

23 professional tricks on how to find inexpensive keywords that your competition doesn't know yet and for which you only have to pay the minimum click price.
More than 200 words and phrases you can combine with your current keywords to create new keywords that you'll get for the minimum click price.
How to save money by preventing people that don't want to purchase from clicking on your ads.
A list of keywords that attract click fraudsters and how to avoid click fraud.
More than 250 words, expressions and templates that make your ads more successful.
How to write effective AdWords that attract new customers.
How to find out which AdWords work best for your competitors.
Four successful price strategies and how to find out which strategy is the right for your company.
How to test and optimize your AdWords ads until your profits have at least doubled.
5 important tips on how to work with Google's conversion tracking system so that you get correct results.
Easy and quick solutions to the eight most common AdWords problems.
How to save weak campaigns and 5 check lists that help you to make them best selling ads.

In contrast to other AdWords publications on the Internet, this ebook is up to date and it is compliant with the latest Google AdWords specifications.

Get new and targeted visitors!

Successful AdWords will bring your web site new and targeted visitors! Test Successful Advertising with Google AdWords risk free for 30 days. Your savings and the additional profit will quickly make up for the purchase price!

No risk: You can test Successful Advertising with Google AdWords 100% risk-free for 30 days. If you don't like it, you'll get your money back.

Virtually no cost: Successful Advertising with Google AdWords will quickly pay for itself. Your advertising savings and the additional profit will make up for the purchase price in no time.

Immediate delivery: Successful Advertising with Google AdWords is distributed as a downloadable PDF eBook. A few minutes after your order, you'll get a download link so that you can start to read the book within the next few minutes.

Order Successful Advertising with Google AdWords now 100% risk-free
and stop losing money on ineffective PPC ads!

Foreword

Introduction to Google AdWords

The Success of Google AdWords
How Google AdWords Works
What AdWords Ads Cost
How Display Positions are Determined
The Advantages of Google AdWords Compared to Traditional Advertising
Google AdWords Partner Sites
How to Optimize AdWords Ads

Google AdWords for the First Time

The First Day
Opening an AdWords Account
How an AdWords Campaign is Structured
Tips for Managing Your AdWords Account

How to Select the Right Keywords

Keyword Matching Options in Google AdWords
Increase Your Clickthrough and Conversion Rates with Negative Keywords
About the Number of Keywords
Which Keywords are Profitable
Popular Methods for Finding Keywords
Professional Tricks for Finding Inexpensive Keywords
Seasonal Keywords
Keywords that Attract Click Defrauders
Illegal Keywords

How to Write Profitable AdWords Ads

How an AdWords Campaign is Structured
Headlines That Grab Your Attention
How to Specify the Display URL
Powerful Expressions That Sell More
How to Find the Smartest Competitors and Learn From Them
About Price Quotes in AdWords Ads
Optimizing Google Image Ads

The Best Pricing Strategies

Introduction to the Google AdWords Pricing System
How to Set the Maximum Cost-per Click
How to Set Your Daily Budget
Successful Pricing Strategies
How to Avoid Bidding Wars (Mutual Outbidding)
How to Optimize the Click Potential of Your Keywords

How to Optimize Your Destination Page

Which Destination Pages Increase Your Profits
Destination Page Optimization

How to Test Your AdWords Ads and How to Increase Your Profits

Why Testing is So Important
Overview of the Testing Process
How to Use Google's Conversion Tracking and Other Tracking Software
Testing and Optimization Opportunities for Increasing Your Profits
Five Important Tips for Correct Test Results with Google AdWords

How to Save a Weak Campaign

Keywords Checklist
AdWords Ads Checklist
Pricing Strategy Checklist
Destination Page Checklist
Product or Service Checklist

Google AdWords Problems and Their Solutions

Troubleshooting: My AdWords ad has been deactivated
Troubleshooting: My AdWords ad does not appear or does not appear enough
Troubleshooting: I cannot find anymore keywords
Troubleshooting: My clickthrough rate is too low
Troubleshooting: My AdWords costs are too high
Troubleshooting: I am not realizing any sales
Troubleshooting: The AdWords user interface is too slow

Important Differences Between Google AdWords and Overture

Additional Resources

Appendix

Tips for Printing This Book
Contact
Legal

Glossary

Index

Pay less for your Google AdWords campaigns and make more profit!